Thursday, April 27, 2006

SEO for Real Estate Websites

Would doing SEO for a real estate website have to be different than doing SEO for any other website. Difficult to say, but here are a few things different that every real estate website should do if it wants to get up there in the famed "Top Ten":

  1. The real estate segment is quite crowded. Yes, everything's quite crowded these days but real estate on the web is more so. It being primarily a service-driven sector, websites really have an impact on business. So when doing SEO, try and target terms that there isn't too much competition for and yet some search demand - yes, it's obvious everyone wants to do the same but it's a time-consuming task and not many end up doing so. With proper research and thinking, you can still find open avenues where competition can be overtaken with little patience and perseverance.
  2. When listing your homes on other sites, if you do at all, do mention your website link where possible. Some websites allow for website url and these links can have an impact on your SEO efforts.
  3. Just an idea, adding a search engine friendly forum to your website, where clients can interact and ask questions and .... can improve your chances with the search engines by showing updated and relevant content on a regular basis.
  4. You might also want to update your home page regularly with the latest real estate listings that you've got. It will not only increase business prospects but also can have a favourable impact with the engines.
These are just a few points I've managed off my head. These points are apart from what you would normally do to "SEO" your site. Comments are welcome at sameer "AT" choiceofhomes.com

0 Comments:

Post a Comment

<< Home